Sustainability
SUSTAINABILITY AT PINEAPPLES
We’re on a mission to show that the future can be sustainable while still keeping it fabulous
To us, our clothes are so much more than just fabrics, they’re canvases to amplify our opinions. That’s why we’re committed to promoting inclusivity and equality by teaming up with incredible organizations like:
Our goal is to show the world that sustainability isn’t just a trend, it’s the new cool. That’s why we’re constantly working
to reduce our environmental impact
We’re proud to offer products made of sustainable fibers such as recycled plastic bottles and reused cotton, a 100% cotton packaging for our clients to keep with every purchase, compostable e-commerce bags to forget about plastic, a slow production process to fight fast fashion and
Our products are proudly “Made in Colombia” and represent our mission to celebrate our vibrant culture and commitment a better future for the country. from bold designs up fabrics sustainable, our DNA honors our heritage and our communities.
Since our start in 2015, giving back has been the soul of Pineapples. We set out to create a platform where fabulous women could celebrate their individuality through ethically made clothes, while speaking up and supporting different causes that set their hearts on fire. For us, the limit doesn’t exist and we’re committed to make a difference. By teaming up with different charities and contributing to their incredible causes through donations, embracing and giving back from different communities, and helping protect the planet by constantly improving our sustainability practices.
Now, let’s be real, our journey to sustainability is far from over, and we don’t have all the answers just yet. But we’re hungry to learn and keep working for a better future for Pineapples and for you. Today is where our book begins.
Here’s a quick look at what we’ve accomplished together so far:
1. COMMUNITY
NIÑAS SIN MIEDO
In Soacha, Bogotá, an incredible foundation is working tirelessly to support girls and teens through education, sports and games, in order to fight issues like child pregnancies and gender-based violence.
Their mission is nothing short of inspiring, which is why we were honored to collaborate with them in a capsule collection named “We The Women” and donate 30% of the profits. Through four iconic Pineapples pieces, we demonstrate that feeling confident in your own skin, celebrating womanhood, and of course helping other women succeed, just as our t-shirt’s quote “I AM EVERY WOMAN” signifies.
FAUDS:
In Medellín, a remarkable collective of parents and families of the LGBTI+ population are extending a helping hand to others, guiding them through transformative journeys to reshape their beliefs and embrace the rainbow of sexual and gender diversity.
For months, we worked on creating an educational t-shirt called “Hay más, amor”. With this iconic piece, our goal was to spread the love of inclusivity and to showcase the must-know terms: Trans, Cisgender, homosexual, bisexual, non-binary, pansexual and demisexual. Oh, and the icing on the cake? 30% of the profits were donated to support Fauds’ educational programs and community conferences.
“For the FAUDS Foundation, it was very significant to have the support of Pineapples, as it allowed our mission to reach more families and continue contributing to breaking paradigms based on love. Through our collaborative t-shirt, we spread a loving and educational message, because we are confident that knowledge empowers”
Claudia López
Co-founder FAUDS Foundation
2. THE PLANET
WWF COLOMBIA
Founded in 1961, WWF is an international non-governmental organization that works for wilderness preservation and the reduction of human impact on the environment. You know, it’s all about protecting Mother Earth. In Colombia, their efforts go the extra mile by preserving endangered animals such as the Jaguar, the Pink Dolphin, the Spectacled Bears and Carey Turtles. We were thrilled to join their efforts by launching a captivating capsule collection that raises awareness about endangered species in Colombia. Each piece was made of recycled materials and gives a spotlight to a different animal with one-of-a-kind illustrations. But this was so much
more than a clothing line, our collaboration turned into action with a donation of 6 million pesos to support their program.
3. PRODUCTS:
SUSTAINABLE CERTIFICATE
At Pineapples, sustainability isn’t just what sets us apart, it’s our new perspective and constant proof that being eco-conscious can also be a whole lot of fun. In 2022, we were truly honored to be awarded the Sustainable Fashion Certificate, another testament to our unwavering commitment to continually strive to get better and to advocate for a more ethical fashion industry.
“In WWF Colombia, we have decided to bet on the consolidation of alliances with brands such as Pineapples so that they help us expand our impact in conservation hand in hand with local communities, to face the climate crisis we are experiencing and safeguard natural resources vital to our existence.”
Danna Giraldo
WWF COLOMBIA private alliances officer
4. MADE IN COLOMBIA:
MARCA PAÍS
A powerful initiative aimed at creating awareness and closing the gap between the misconceptions and the true surrounding Colombia. Consider it as a symbol that transcends a mere logo, it embodies every individual who works to enrich and uplift our nation. With this in mind, we created a vibrant capsule collection that represents the culture, places and people that make Colombia an extraordinary country. We move across the country to highlight: Our joy in dressing;
our cultural heritage with The Vallenato music and its great companion the Vueltiao Hat; the historic and great architecture of Bogotá; the smell of coffee and incredible the subway of Medellín; the salsa dancing neighborhoods and adorable cats of Cali and finally; and finally, thestrong and joyful women of Colombia.
LET'S MAKE A DIFFERENCE TOGETHER
Hey babe! We’re always up for new adventures, especially when it comes to making a difference. If you’re part of a charity or nonprofit, and you think we’re a match, don’t think twice and email us. And if you don’t work for a foundation, but have a great idea, shoot us a message at hello@pineapplesofficial.com
